e-Commerce Potential In Indian Tier II and Tier III Cities

It was a gloomy day in Madikeri, Coorg district, about 270 kilometers from Bangalore. The narrow winding roads across coffee plantations are ubiquitous to this place as the clouds are to the sky. Ramesh, a 27 year old junior farmer is looking forward to next week to celebrate his mother’s birthday. But before the day…

Top 6 Video Ads On This Valentine’s Day! Of Course my fav too :)

Valentine’s Day is the second most popular card-sending holiday after Christmas. Approximately 150 million Valentine’s Day cards are exchanged annually. Every year on February 14th, couples across the globe exchange gifts, flowers, cards etc. Everyone in a relationship searches for a Valentine’s Day gift, therefore providing a great business opportunity for the brands to ride on the…

6 Best Tips For Small Businesses To Create Brand Awareness

The world is moving towards digital and so are the businesses. The fact that consumers today research, validate and buy from this digital world is tempting enough for sellers to tap the opportunity. As a result, the digital landscape has become a crowded space, where sellers are clamouring to have their voices heard. And when…

BIGO LIVE, a free live-streaming video app for iOS and Android

BIGO LIVE, the fastest growing social media video streaming app, is proud to announce it has now reached a new status as a global brand and is becoming a hub for live video broadcasting for the entire world. BIGO LIVE now stands out being a highly downloaded app in both Google Play and the Apple…

#MakeIndiaDiabetesFree – A Thoughtful Digital Campaign by Fortune

Fortune brand of vegetable oils, by Adani Wilmar Ltd, the leading manufacturer and distributor of cooking oils and food products has launched a digital campaign with the aim to spread awareness on diabetes by inspiring healthy living. The campaign called #MakeIndiaDiabetesFree inspires healthy living. A recent report by the World Health Organization (WHO) pegs India…

Influencer Marketing: The Squeaky Wheel

“A brand is no longer what we tell the consumer it is, it is what consumers tell each other it is.” Scott Cook, the founder and CEO of Intuit Who created Buzz? Yes, We created the buzz. The audience in today’s era is a legitimate source of influence on Internet. Today with strong tech development…

ROPOSO Introduces New Features In Its Social Media App For Better Viewer Engagement

 Experience superior engagement and seamless fashion discovery with new and updated features Gurgaon, February 10, 2016: With the growing user base and increasing technology advancements, ROPOSO – a fashion social network – has introduced three unique features – repost, save offline and block – on its social media app. The fourth unique addition to the…

The Insider’s Guide To Leverage Social Media For Your Business

Social media has evolved as a necessity in today’s world, highly influencing user’s daily life decisions. Well it is quite obvious also. It allows them to share instantly, to connect to anyone in the world, to have access to information and reviews etc. In this digital era, brands are exploiting this digital opportunity to derive…

Rajasthan Tourism Ads – A MUST watch series (Rajasthan Rediscovered)

Rajasthan- the land of Kings has a rich and colorful history making it one of the most popular tourist destinations in India. Tourism is an integral part of Rajasthan’s economy & accounts for 8% of the state’s domestic product. Every year Rajasthan witnesses around 15 lakhs tourists. With a target to aim more revenue and…

How ‘Internet-in-One-Minute’ isn’t as Bad as You Think?

  As per the recent report, the estimated number of internet users worldwide in 2015 is 3.17 billion. We all access the internet every minute for one or other reason. Every minute of every day, tons of data are being generated and consumed. The quantity of information transferred each minute from one end to another via…