Coupons Sites Have Much More Data to Analyse Than e-Commerce Players

Ecommerce players, sellers/retailers/wholesalers, and marketplaces who sell products and services depend on a variety of metrics to analyse website visitors. Based on the most relevant KPIs (Key Performance Indicators), businesses form marketing and selling strategies to achieve higher sales when compared to sales from last year. According to Affirm, there are 5 metrics every ecommerce…

Online Coupon Industry in India: Consumer Behavior & Market Overview [Info-graph]

The infographic gives an insight about the evolving coupons industry, behavioral pattern of online shoppers in India. As the people are becoming habitual of frequent usage of online shopping and coupons in a gradual way, a constant development in coupon industry can be witnessed. There are different coupon websites for the benefit of online shoppers. The continuous…